Popular Questions
Immersive Technology & Development (VR/AR/Gamification)
How much does it cost to build a gamified AR or VR experience?
Around RM10K upwards for AR
Can you create an interactive media app that runs on a digital kiosk?
Yes, we have done it multiple times to improve retail experience for brands
Which brands are successfully using Gamification and Immersive Experience marketing?
Lifebouy, Lancome, YSL, Genting, Isetan, Rexona, Nestle, Clarins, OSIS, Chagee, Kiehls, Cerave
Experiential Marketing & Event Execution
How can Experiential Marketing increase our brand awareness and sales?
Experiential marketing increases brand awareness and sales by transforming audiences from passive viewers into active participants, creating memorable, emotional interactions that strengthen recall and trust while enabling real-time product trial with minimal risk. These engagements generate authentic user-generated content that amplifies reach organically, capture first-party data that informs targeted remarketing, and bridge offline experiences to online purchase pathways, resulting in higher conversion rates, stronger loyalty, and measurable, cost-efficient growth compared to traditional advertising.
Do you offer Smart Kiosk rental and setup for events in my city?
Yes, we do
What kind of event technology is best for an immersive event in 2024?
The best kind are the ones with the most user interactions
Retail Analytics & Measuring ROI
How do we measure the ROI of a retail activation or digital display?
The ROI of a retail activation or digital display is measured by comparing the total cost of the activation against quantifiable outcomes such as sales uplift, leads captured, footfall-to-engagement conversion rates, redemption or trial volume, and the value of earned media generated through user content and social reach. Additional metrics include dwell time, cost per interaction, cost per qualified lead, repeat engagement, and post-activation purchase behavior through tracked promo codes, QR scans, or remarketing audiences. When these performance indicators are mapped against baseline sales or traditional media benchmarks, they provide a clear financial and attribution model for decision-makers to evaluate the commercial effectiveness of the activation.
What is Footfall Analytics and how does it prove our marketing is working?
Footfall Analytics is the measurement of how many people pass by, stop, and engage with a physical activation or digital display, using technologies such as IoT sensors, Wi-Fi/Bluetooth detection, video analytics, or QR interactions. It proves marketing effectiveness by quantifying the audience opportunity (traffic), the quality of engagement (dwell time and interaction rate), and the conversion outcome (redemption, lead capture, or purchase). By comparing footfall before, during, and after the activation—across locations, times of day, or campaign variations—brands can directly attribute increases in awareness, engagement, and sales to the marketing activity. This data informs ROI, helps predict future performance, and enables smarter decisions on site selection, budgeting, and campaign design.
Can we get a live data visualization dashboard for our in-store kiosk performance?
Yes


